LEARN HOW YOUR BUSINESS CAN USE THE INTERNET TO GET MORE CUSTOMERS!
JJ Pickle Research Campus
10100 Burnet Road, Bldg 137
Austin, TX 78758
April 30th, 2019
9:00am – 4:30pm
Attend Local University–a full-day workshop about Internet marketing for Austin area businesses.
Learn how to use Google’s local products to acquire new customers, while also engaging and retaining existing ones. We’ll help you understand how search engines work and what tactics you’ll need to outshine your competition.
We’re bringing in some of the leading online marketing experts for an intensive eight-hour crash course in Internet marketing that will help you navigate the possibilities for marketing your business on the web. You’ll learn Search & Marketing tips and techniques that will lead to sustained, long-term search engine rankings (and new customers) in your local markets and world wide.
Local University: Austin will take place on Tuesday, April 30th, 2019 @ The Commons Conference Center at JJ Pickle Research Campus from 9:00am – 4:30pm. Coffee, lunch and snacks included.
by Will Scott
Let’s get the day started – we’ll go over the agenda, format and get everyone set up to learn a lot!9:00 am
by Aaron Weiche & Joel Headley
Google advises that you build websites for users, but there are things you can do to please both search engines AND users. This joint session will go over both tactics and show how one can complement the other.9:15 am
Ask questions on what you’ve learned so far – get clarification or have the speakers expand on a concept you need more help with!10:15 am
Stretch your legs and grab something to drink10:30 am
by Carrie Hill
Learn Strategies designed to help your business take advantage of branded search and the Google MyBusiness ecosystem.11:15 am
Ask questions on what you’ve learned so far – get clarification or have the speakers expand on a concept you need more help with!11:45 am
by Carrie Hill
Find out when Paid Ads might be right for your small business -and learn tips for targeting the right audience with ads designed to convert!1:00 pm
by Will Scott
The highest converting online marketing tactic is email marketing – learn some tips for doing it the right way and setting yourself up for success.1:30
by Joel Headley
Measuring traffic, conversions and engagement is a key component to developing marketing tactics that work. We’ll boil this down into easy to accomplish and understand metrics that matter to local businesses.1:45 pm
Ask questions on what you’ve learned so far – get clarification or have the speakers expand on a concept you need more help with!2:15 pm
Stretch your legs and grab something to drink2:30 pm
by Aaron Weiche
Great companies have happy customers. Online reviews show potential customers just how great your company and its employees are! Learn how to build your business with an amazing online review profile!2:45 pm
Submit your website domain on a business card or slip of paper to the podium and we’ll take a look at your site, give suggestions for improvement in marketing – or just ask a question and we’ll see if we can help you out!3:30 pm